Entries by David Boice

AutoSuccess: Murgado Automotive Group DOUBLING DOWN

While other dealerships scrambled to quickly adapt to changes brought on by this year’s pandemic, the Murgado Automotive Group’s position never wavered, thanks to the keen foresight Mario Murgado and his partners had during the economic recession from 2008 to 2010.

‘Paycheck Protection Planner’ – Digital Portal Launched To Help Businesses Navigate, Secure Coronavirus Stimulus Loans

The Paycheck Protection Planner was created by American business owners who want to help other small businesses get funding faster to save jobs.   NEW YORK, April 8, 2020 — PaycheckProtectionPlanner.com, an independent resource portal that helps small businesses navigate the complex web of the federal stimulus funds available, so they can quickly secure the funds they need to […]

Marketing Exec Says Dealers are Missing a Golden Opportunity

David Boice, CEO of marketing firm Team Velocity, says dealers are failing to tap a potentially rich source of business — and it’s right at their fingertips. “A dealership is sitting on a gold mine of data,” Boice says. Speaking last month at a Shift conference in Las Vegas, he said customers already in the database don’t […]